Higher ed marketing is hard. D2 can help find the right type of student on budget using new rules limiting youth targeting (good rules!), while also catering to parents and their concerns. Clearly we have been down this road before. Hop in.
Hyper-specific audience targeting
The prospective student is hard to reach these days and their parents are skeptical of any school that's not their alma mater. As more and more students wait until the last second to apply you need to know students consider you long before application windows open.
Meeting students where they are
It's more than just TikTok and Twitch.
Engagement-focused optimization
Did you know 63% of Gen-Z actively uses ad blockers and 99% will skip an ad if they can? Did you know that the bulk of your paid impressions may be coming from overseas users of VPNs? We focus on content marketing and not just ads for prospective students.
Capital and fundraising campaigns
We have a proven track record helping major institutions meet and beat capital fundraising goals. For one such institution they met their goal a year early and ended the campaign 20% higher than moonshot projections.
