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D2 has helped promote healthcare service lines across nine major hospitals, a hundred clinics, and five states. We are HIPAA-digital certified and know how to run fully compliant campaigns that drive action while protecting patient privacy, including the nuances of retargeting dos and don'ts.

Regulator-compliant re-targeting

We focus on permissions-based analytics to ensure PII is never stored offsite in a HIPAA-violating manner.

Catering to patients and robots

Patients want to know you're the best healthcare provider for them. Google and Meta are overzealous about what you can and cannot say in ads. We know how to appease the robots so you can talk to people.


It's common for some service lines to need more support than others. That's why we deploy rapid response programs that can be turned off and on in as little as 15 minutes.

Attention to sensitive topics

With our experience, we talk about how we use that experience to craft appropriate messaging and design executions that target the right people in a respectful and sensitive manner.

Screenshot of an analytics dashboard

Work Samples

Go-to-market strategy

ZoneIn CBD
D2 helped a celebrity-backed brand in a new and budding industry navigate legacy legal issues as it announced its first product available for sale online.

Launch campaign

A Healthtech startup needed to raise awareness for a new telehealth app quickly to prove a business model, so D2 was brought in to help spread the word.

Maternity campaign

El Camino Health
Paired with an email outreach campaign, this website integrated marketing automation tools and a bespoke website to provide a pipeline for expectant mothers.

Product name research

Integra Group
There's a lot in a name. D2 helped with focus groups and market research to name a new software suite for long term care facilities.

Analytics and reporting

Pacific Medical Centers
D2 helps PacMed understand what's working and supports its other partnerships with on-demand data.

Agency of record

UW Medicine
D2 acted as the agency of record for a multi-billion dollar healthcare organization covering 5 hospitals and 11 key service lines across a network of 40 clinics.